My background in designing customer journeys for an international airline taught me that loyalty comes from consistency backed up with a compelling strategy (it also taught me to always carry a change of clothes in your hand luggage).
As an email strategist and copywriter, I take your lukewarm lead from a passing acquaintance to your brand’s biggest fan, thanks to my powers of persuasion and my dedication to an exceptional customer experience.
I’ve worked with course creators, eCom brands, tech companies, and design agencies and written for solopreneurs to Fortune 500 companies all over the world…, and I can’t wait to work with you!
I love getting under the skin of your brand (less creepy silence-of-the-lambs, more a deep understanding of what makes you tick) so I can write just like you.
My past clients have ranged from corporate giants to complete beginners, construction firms, to Creation-Manifestation meditation gurus (try saying that three times, fast), but my process for nailing brand voice means that each time, it sounds like my client wrote it themselves (well… if they wrote it on a really good day and after I taught them everything I know…you get what I mean!).
In a nutshell, I make you sound fantastic.
But also mixed in is a whole load of strategy and ideas and customer experience best practices.
I’m your CMO in a distinctly British box.
I love the personalisation and persuasion that you get with a cunningly designed email campaign. Being able to talk, seemingly one-one-one, with your customers and interact with them makes building great relationships a breeze. Yet, the true power comes from creating an entire messaging ecosystem—from your Facebook ads to your landing pages, to your pop-ups, and your email campaigns. Consistent, compelling, and highly converting. Packaged up with a killer strategy to make buying from you the most natural—and enjoyable—experience possible. And that’s what I love.
I’m accepting new clients through the rest of the year. Please drop me a line and we’ll get started with your next project!